Originally, the idea of Air Max was conceived with an eye toward making the invisible visible, and thats the ethos that guided the creation of the new Nike Air Max 90 Ice. Also drawing inspiration from the Nike Fuelband Ice edition, and how its transparency fully displays the included technology, the Air Max 90 Ice features a clear midsole to show off the Phylon foam cushioning system.

The classic AM90 upper is also reimagined with Hyperfuse construction, allowing for translucent overlays and an attention-grabbing geometric print engrained into the material.